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Chinese industry entered the "ice breaking", seek "metamorphosis"

Release time:2013-12-11 Source:东莞市巧妙机械科技有限公司
China shoe-making machinery industry was born in the last century 80's. The first 10 years, the traditional footwear production areas such as Shanghai, Tianjin, Qingdao, Hangzhou, Guangzhou, Chengdu, simple, domestic shoe basically relies on imported shoes machine equipment and industrial machinery and equipment in the field under the planned economy; to the 90's, because of the large number of private shoe-making enterprises emerged and a large number of Taiwan invested shoe enterprises into the mainland, drive the introduction of Taiwan shoes machine set point and the European technology and equipment, the national each big shoe-making base into a modern shoe-making assembly line, also gave birth to the Jiangsu, Wenzhou, Fujian, Guangdong and other private enterprises shoes machine. Entered in 2000, before the rapid growth of export orders, after the market quality and the surge in the number of Chinese, accompanied by rapid economic growth, China industry entered a "golden age". In 2010, two times after the financial storm, the footwear industry automation, digitization, intelligent demand quick release, Chinese industry entered the "ice breaking", seek "metamorphosis"......
Chinese shoe brand dream
In the early days of reform and opening up, in fact, there are some specific areas have been imported equipment, such as state-owned military enterprises (mainly according to plan production boots, holster, belts, safety shoes, Qian Jia, bags and so on) or to the foreign trade order state-run factories, they mainly by state-run channel in Italy to introduce advanced equipment, to Chinese.
With the global shoe industry gradually shifted to Asia ladder, living standards Chinese residents greatly improve the late 90's, springing up around the country in large numbers of private shoe-making enterprises, driven by the demand of shoe-making machinery. During this period, the shoe factory equipment imported mainly through trading companies in Italy, Hongkong and Taiwan trading company as an intermediary, product to function oriented, such as automatic heel nailing machine, before that the vast majority of shoe factory mainly rely on the hammer, pneumatic nail gun to finish the procedure. While private shoe-making enterprises at the time, still in the renovation of Taiwan second-hand machine stage, without the ability of independent innovation, research and development, design, market information is not comprehensive.
Beginning in 2000, with the rapid development of Chinese footwear industry, domestic factories through exhibitions and multi-channel exchanges to realize, the international production, automatic heel nailing machine manufacturers and brands have a lot, so they started to pay attention to brand and quality. Specifically, Italy shoe brand is really in Chinese market, is 1998~2008 years, ten years, have been Sabal, BC, CAMOGA, Newlast, ATOM such as the establishment of Chinese branches, or cooperation, or acquisition, or reorganization, or OEM mode of production and operation Chinese localization. And China local shoe brand is accompanied by 90 years of private enterprises shoes machine business owner, the completion of capital accumulation, in 2000~2009 years, grow up. After the two financial crisis, truly has the development capacity of enterprises, such as Guangdong Emma, Ling, Li Cheng, a shoe brand such as ILLY boss, had to look on the international market, and silent operation abroad. At present, the neighbours, Southeast Asia, South America, Middle East and Europe and the United States can be seen from the Chinese shoe brand.

Emma NC was founded in 2002, began to register "Emma" international brands in more than twenty countries worldwide in 2003. According to the briefing, "Emma" is Devin registered, can realize barrier free registered in any country, which means "be equal to anything", from the concept, vision, behavior and so on to convey a "science, innovation, vision" brand connotation, has become the industry was widely recognized from one of outstanding shoe brand Chinese.

Chinese shoe-making technology dream
China shoemaking technology development history, can be traced back to the fifty or sixty's of the last century, was mainly by state-run channels for the introduction of Czech, the old German technology and equipment of imitation. To the beginning of the eighty's, Jiangsu Yancheng some state-owned shoe-making enterprises and processing the USM shoes, the shoe technology and equipment localization of digestion and absorption. To the ninety's, Chinese shoe machine industry through the acquisition of second-hand Taiwan shoe repair and completely imitate Taiwan shoe-making technology accumulation, development. To 2000~2008 years, absorption and Italy to introduce advanced shoe-making technology and equipment, and in 2008, and gradually establish the Asian style and pattern.
The leader with Guangdong's Emma and ILLY. Emma, in the footwear industry ladder transfer to Asia, a premonition of digitization and automation will be the future trend and direction of the shoe, began to design, R & D, production, sales of CNC shoe last production system and CNC leather cutting system 10 years ago. In the study of Asian mode and European mode differences: realize the existence of differ in thousands of ways staff quality, production concept, work habits, raw material supply and so on Europe and Asia factory, the European machine (for a small variety, employee culture high quality, small scale, abundant raw materials / good quality and cheap production mode) sales to Asia, is not very adapt to the Asiatic mode of production (labour intensive, expensive, imported raw materials or staff generally low cultural level, management and the concept is relatively backward). Registered "ifast love soon," isave "," inesting love, "love", add "icompatibleTM loves Let", "love," imarks mark "imore love", "iwin love cloud" seven core technology, launched C series, H2 series, G series, T series, N series layout and cutting system. Objective, to meet the needs of Asian factories (save time and labor and material). Now, in some areas has exceeded foreign brands.
ILLY, the introduction of a wide range of intelligent products "manipulator", "group of eight" line ", and the whole plant equipment, output" is around Asia enterprise actual production requirement "save time and labor and material", in addition to China local sales, but also exported to foreign countries, become the very few can achieve one of the manufacturers. Factory output.
Wenzhou Dalong and Oujiang shoe machine. Dalong, is used to help the early machine, pressing machine started, occupy most of the market share in Wenzhou. Since 2000 in cooperation with the Italy shoe giant, to OEM way through the Italian company to sell their products all over the world, set up in the shoe industry leading position in dalong. The Oujiang River, is to "stable quality, low price, strong practicability, professional production of" known, in the past the asymmetry of information era, 2003~2008 slipped from abroad, have a good customer orders. The production of injection molding machine, in addition to China domestic market, exported to Russia, Vietnam, the Middle East, Eastern Europe, South America, India, Africa etc..

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